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Posted on Nov 6th 2007 at 09:43:35 PM by (Tondog)
Posted under Modern Gaming, Mobile Phones, MARKETING MACHINE ACTIVATE, Just plain awesome, RASTA STYLE

So, I was checking out Surfer Girl Reviews Star Wars for the latest insider gaming information, and she posted this YouTube video, claiming it was the best game trailer ever. Reluctantly, I played the clip. Five seconds in, my head asploded...



Believe? Mad World? FORGET THAT! They aren't Rasta Style, now are they? That's right, a Bob Marley mobile phone game based on crappy flash games. I...I...I can't believe that Hudson got the rights to use Bob Marley's likeness for this "game".

You know, this is why the gaming industry is going down the crapper these days. People are willing to make crappy games for a quick buck, even if it means raping the legacy of a legendary person.



Posted on Nov 1st 2007 at 09:36:24 PM by (Tondog)
Posted under Modern Gaming, Sony, Playstation 3, Tony is one letter away from Sony, MARKETING MACHINE ACTIVATE

Typically I wouldn't cover ad campaigns, but I felt this one was kind of important to cover. Not just because it's Sony (admittedly, that's a part of it), but because this new campaign Sony is going to roll out is perhaps one of the best I've seen backing a game console.

As many of you may remember, PS3 ads from last year were filled with creepy babies, exploding Rubix Cubes, and eggs. Those ads caught a lot of heat for not showing off any games or being too artsy. Regardless, I thought they were alright in a David Lynchian abstract kind of way (speaking of David Lynch, look up his ads for the PS2, they're awesome).

However on Playstation.Blog, Peter Dille, Senior Vice President, Marketing & PLAYSTATION Network, announced the beginning of a new era in PS3 ads. No more abstract ads like last year, now there will be ads actually showing off games, the online capabilities, and other features of the system. As Peter said "The games are here, the price point is now $399 and we wanted to make the news loud and clear. But we need to deliver that in a way that befits the PlayStation brand." So, the result is this new ad:

       

Perhaps the best console ad ever. It's so damn good it makes me want to get another PS3. Peter also says that more ads are on the way, including ads that feature "upcoming third-party exclusives such as Haze from Ubisoft and Metal Gear Solid 4 from Konami" and "other great PS3 games like Burnout Paradise, WWE Smackdown vs. Raw 2008, Assassin's Creed, Madden NFL 08 and Time Crisis 4." Also, Peter stated that this new campaign is the most expensive they have ever done for hardware. Looks like Sony is trying to finally pick up the ball they dropped with the PS3 launch and everything leading up to it.

Let me just say, BRAVO SONY! Way to get your head out of your ass and make some ads that people are actually PRAISING!



Posted on Oct 30th 2007 at 03:50:28 AM by (Tondog)
Posted under Modern Gaming, Microsoft, Xbox 360, Bioware, Mass Effect, MARKETING MACHINE ACTIVATE

Following in the steps of the Halo 3 Future Weapons special on the Discovery Channel, the Sci-Fi Channel will be airing a special on the making of the hotly anticipated game on November 20th at 10PM (that's Central time because it's the only time that matters). Some details on the special can be found on Sci-Fi Channel's website. Nothing really is known about the special other than it will be on Sci-Fi, will show a look behind the game, and they will be giving away copies of the game. Very descriptive, I know.


                                                                                                                                                                                                                                               
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