I agree. The screens and videos I've seen do look Fable-ish.
Tan, how did it play out? Fun?
Yes very fun. Very Fable-ish as well, but with a dark sense of humor. Your evil deeds fall somewhere between cliche comedy evil and delinquency. A third person sword and sorcery adventure with item gathering, exploration, minor puzzle solving and minor RTS elements. That sounds like a tall order but it's very easy to play.